“What if I don’t have much to offer?” You know, I’m shocked and a bit sad by thenumber of people who ask that when I explain that to build strong relationships — the kind that will consistently grow sales, boost your career, or just pack your social calendar — you have to give, give, give,...
It happens every summer: you call someone’s office, but you can’t reach her because she’s on vacation. Pretty barren time for building a relationship, isn’t it? Actually, summer doesn’t have to be a relationship wasteland. Let’s say that you call a powerful corporate chieftain, and she says, “I don’t have much time to talk. I’m...
Few things can have greater impact on your personal brand and your organization’s brand recognition than developing and sharing your expertise with the world. Whether you call it becoming a thought leader or a public expert, or, as marketing guru Steven Yoder’s book espouses, Getting Slightly Famous, you should do it. Trust me. I’m living...
When you’re trying to meet someone who seems unreachable for whatever reason, sometimes getting access is just a matter of putting yourself in the right place at the right time. Barry Diller, the CEO of InterActiveCorp., was someone I’d wanted to meet for years. He’s a visionary in commerce and media, with an uncanny ability...
You may remember the 1990 movie Crazy People in which Dudley Moore plays an advertising executive whose idea to write “honest” advertising copy like the following lands him in an insane asylum: Volvo… they’re boxy, but they’re safe. Porsche…you can’t get laid in one, but you will once you get out. As outrageous as those...
Last month at TED2006 I had dinner with a leader of a major technology company, and we discussed the Big Task Summit my firm is hosting in April. On behalf of our clients Kaiser Permanente, Safeway, and Dupont, we’re inviting leaders from 30 other companies to share in some significant research focused on reducing corporate...
We’ve all felt it from time to time — the anticipation of getting an autograph from a childhood hero, the nervous energy before making a sales call with the major industry player, the one-of-a-kind rush and paralysis that comes from feeling just a bit out of your league. No matter how much I personally think...
Poor Ken Jennings. He finally went bust on Jeopardy last night, after answering final jeopardy incorrectly. The answer? Most of this firm’s 70,000 seasonal white-collar employees work only four months a year. Ken said FedEx. Nancy Zerg, a real estate agent from Ventura, Calif., said H&R Block. She was right, he was wrong. While I...
One of the most common mistakes people make when building relationships for career success and revenue growth is treating business contacts differently than personal friends. Just think for a moment about the people you work with on a professional level who are also close personal friends. Aren’t they always more forgiving when you slip up...
Jason and his team always pull wonderful insights from their research on great companies that make me smarter about business, but Think Big, Act Small resonates with me especially well. I used to be a Fortune 500 guy, but I run a small business now — and I’m feeling the rush that only entrepreneurship can...
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