A GM Study of Transformation:18 Powerful Insights to Radically Transform Cultures for Measurable Outcomes
When General Motors first partnered with Ferrazzi Greenlight, the automotive companyhad reached an epic turning point in its storied history. It was 2010, and leadership wasstill reeling from the recent bankruptcy filing and the fallouts from that event. At thispoint, the U.S. government’s ownership share in the company was high, publicperception was low, internal company […]...
